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About
Setouchi DMC
We are regional professionals originally established as a DMO focusing on the seven prefectures along the Seto Inland Sea, dedicated to uncovering and creating unique local content. As a DMC, we manage everything seamlessly—from tailored proposals to on-site arrangements—adapting to evolving trends and guest preferences. Our mission is to craft the finest journeys, designed individually to match each traveler’s demands.
Gastronomy
The treasures nurtured by the Seto Inland Sea reflect the region’s unique richness and sustain its way of life. Fresh seafood, premium meats, seasonal vegetables, and a collection of local sake adorn the table, inviting you to savor moments of exquisite, unforgettable indulgence.
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Local products
As time passes, one is captivated by masterpieces deeply etched into history.
The more you explore Setouchi, the more the region’s diverse and profound culture reveals the pivotal role it has played throughout history.
Accommodation
To fully immerse yourself in a journey, take a moment to pause and let your mind and body relax.
Whether it is a traditional ryokan, a luxury hotel with a sea view, or a quaint historic house, each offers an exquisite experience that lingers in the heart, creating unforgettable memories.
Art
Surrender yourself to the brilliance of masterpieces, be captivated by skills perfected over centuries, or be enthralled by the pinnacle of contemporary art—
here, experiences that stir the soul await everyone.
Cruise
Sail gracefully across the serene waters of the Seto Inland Sea, following the currents of ancient culture that weave through its jewel-like islands.
Here, time flows with gentle ease, temples and shrines watch over tranquil shores, art and tradition drift upon the breeze, and moments of exquisite, indulgent serenity await.
Cycling
Visiting a new place is no longer about passive consumption, move your body, learn new skills, and challenge your limits to find the very thing that makes your Setouchi journey unique and unforgettable.
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